Gino Cosme over at Cosmedia wrote the post I was planning on doing tonight after the local launch of the Volvo C30.
Rather than rambling on about it too much, rather go read his throughts on the Volvo C30 web teaser campaign.
Briefly though, I have to agree with Gino that this is a brilliant campaign. However, I think they could have included more interactive elements i.e. commenting, asking questions etc. to get that two-way communication between Volvo SA and its target market going.
Watch this space for more…